ABOUT US
Founded in 2017 by Rob Holmes and Todd Mehall, Genesis Alternative Financing is dedicated to supporting medical providers in the personal injury sector. Our mission is to provide timely funding solutions, helping practitioners monetize their slow-paid accounts receivables effectively.
WHO WE ARE
Director of Operations
With over two decades of financial services experience, Mike Christians oversees operations at Genesis Alternative Finance with a meticulous focus on efficiency and process optimization. Having worked extensively in wealth management and investment strategy, Mike ensures that our funding processes run seamlessly, allowing medical providers to access fast, reliable capital. His expertise in financial planning, risk management, and compliance ensures that every transaction is handled with the utmost diligence and professionalism.
Director of Business Development
With a deep background in sales, operations, and finance, Tom Mitzner serves as our Director of Business Development at Genesis Alternative Finance. Having spent over a decade optimizing growth strategies in the financial and portable storage industries, Tom brings an unmatched expertise in structuring tailored funding solutions. His focus is on building relationships with medical providers, ensuring they can efficiently unlock the value of their slow-paid accounts receivables. Tom’s strategic approach and industry knowledge make him a vital asset in driving financial success for our partners.
Director of Business Development
John Plumstead is a seasoned business strategist with a track record of success in commercial finance, real estate, and digital marketing. As the Director of Business Development at Genesis Alternative Finance, John is dedicated to helping medical providers streamline their cash flow through innovative funding solutions. A former U.S. Army officer and an experienced leader, John combines analytical thinking with a results-driven approach to empower healthcare professionals with the financial flexibility they need to focus on patient care.
Director of Business Development
Bringing years of expertise in business development, operations, and staffing, Adam Parsons plays a key role in helping healthcare providers maximize financial efficiency at Genesis Alternative Finance. With a background in managing multi-state operations and scaling B2B businesses, Adam specializes in delivering customized funding solutions for medical professionals. His experience in team leadership, strategic growth, and optimizing financial processes ensures that clients receive the highest level of support when unlocking the value of their slow-paid receivables.
Genesis Alternative Financing was founded to support medical providers in personal injury financing.
Expanded our funding capabilities, reaching more medical providers across Texas and beyond.
Introduced advanced technology solutions to streamline the financing process for our clients.
Received industry awards for excellence in service and innovation in healthcare financing.